 Graphic designers plan, analyze, and create visual solutions to communications problems. They use a variety of print, electronic, and film media and technologies to execute a design that meet clients’ communication needs. They consider cognitive, cultural, physical, and social factors in planning and executing designs appropriate for a given context. Graphic designers use computer software to develop the overall layout and production design of magazines, newspapers, journals, corporate reports, and other publications.
They also produce promotional displays and marketing brochures for products and services, design distinctive logos for products and businesses, and develop signs and signage systems—called environmental graphics—for business and government. An increasing number of graphic designers are developing material for Internet Web pages, computer interfaces, and multimedia projects. Graphic designers also produce the credits that appear before and after television programs and movies.
Work Experience
Graphic designers prepare for this work by developing a portfolio. A portfolio is a collection of your best work. It demonstrates your skills to clients or employers. A portfolio may include hand drawings, computer images, photos, and print samples.
Possible Job Tasks
Graphic designers may be expected to do the following on a daily basis:
- Discuss the requirements for
the designs with their client.
- Analyze the purpose of the project.
- Prepare sketches, instructions
and layout diagrams.
- Suggest production methods,
materials needed and costs.
- Discuss ideas with the client
and make the necessary changes.
Earnings Potential
Median annual earnings for graphic designers were $36,680 in 2002. The middle 50 percent earned between $28,140 and $48,820. The lowest 10 percent earned less than $21,860, and the highest 10 percent earned more than $64,160.
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Skills Needed to Succeed
 Graphic designers need to be motivated, creative and imaginative. They should also be accurate, able to accept criticism and able to work well under pressure. Graphic designers need to have good hand-eye co-ordination and normal color vision. Graphic designers need to be skilled in computer-aided design and
interpreting clients’ ideas. They also need to have good communication skills, problem-solving skills and an eye for detail. Graphic designers need to know about art materials and techniques, and how to use color and
design effectively, and they should have a knowledge of printing and production methods. They also need to have an understanding of advertising and marketing, and how people think and react to visual images. It is
important that graphic designers know about current market trends.
Formal Education
 Graphic designers usually have a bachelor's degree in art or design. However, a bachelor's degree is not required. It is more important that you have creativity and artistic ability. Formal training helps you develop your talent and skills. Programs in art and design also provide training in the computer software used in the visual arts. Training programs may also offer internships, where you can gain work experience.
What career opportunities does Graphic Design offer?
Wondering what kind of careers there are in Graphic Design? You have to check out our list of careers that you can enjoy. Go now
What schools offer Graphic Design programs?
Different schools have different approaches to the Graphic Design education. If you are interested in the Graphic Design network, please contact the universities listed in our database for information.
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